Same warehouse. Same stock. Two completely different operations.
Your retail customers made you invest in EDI, and it worked. Your foodservice customers never will — hotels, restaurants, cafés, schools and aged care will order however suits them, and no supplier has ever changed that.
So the foodservice side runs on re-keying. Orders misread. Orders missed. Wrong products, short shipments, no delivery visibility, and pricing disputes you can't settle because nobody can prove what was ordered.
It's often the higher-margin half of the book, and it's the half with no system behind it.
What OrderStream does
Every order, every channel, one queue
Phone, email, fax, rep, customer portal and EDI — every order captured into the same queue, whichever way it arrived. One set of pricing, stock and credit rules applied to every channel. No rekeying. No orders lost in an inbox.
The middle, automated
The same fulfilment engine sits behind both channels. Stock allocated, pick and pack driven from the order, labels printed on demand, despatch confirmed and the invoice raised automatically — retail and foodservice alike.
Clean data out — and what it tells you
Every order is traceable, whichever way it arrived — so a pricing dispute ends with a record instead of a discount. A customer portal lets foodservice accounts order themselves. Your customers will order however they want; what you can change is what happens next.
100% DIFOT across every retail customer
“We couldn't have achieved such high levels of order processing efficiencies with
multiple retailers without OrderStream. It has made a significant impact to our supply chain efficiencies.”
Cathy, Procurement Manager, Ayam Australia
Ayam Brand runs its Australian order flow on OrderStream, and is extending it to their non-EDI orders. Founded in 1892 and trading in more than twenty markets, they supply Woolworths, Coles and the independent trade.
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100% DIFOT
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30% YoY Growth
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Multiple Warehouses,
One view
See it against your own order flow.
Your retail runs itself. Your foodservice is running you.
WHO WE WORK WITH
Two standards inside one business. The supermarket orders arrive by EDI and process themselves. Everything else arrives by phone, email, fax and rep — and gets typed in by hand.